--- title: The internet, capital of nonsense, is somehow getting weirder - The Hustle description: Creators are making some strange, strange stuff — and it’s unbelievable how well it’s working. image: https://hs-sbup.thehustle.co/hubfs/The%20Hustle%20News/Assets/Images/1684698856-httpsthdaily.s3.us-west-1.amazonaws.comfinal_size-toilet_20230731220731.webp --- # The internet, capital of nonsense, is somehow getting weirder ![Ben Berkley](https://53.fs1.hubspotusercontent-na1.net/hubfs/53/assets/hubspot.com/web-team/WBZ/HubSpot%20Media/Blog%202021/Images/Nav/Optimized/TheHustle_Icon_Dark.svg) [Ben Berkley](https://hs-sbup.thehustle.co/author/ben-berkley) Published: August 01, 2023 Updated: October 11, 2023 Fifteen years ago, I remember watching the uber-viral [Charlie the Unicorn](https://www.youtube.com/watch?v=CsGYh8AacgY). Another thing I remember: my friends’ common response to Charlie’s nightmarish trip to Candy Mountain — “LOL so random.” ![head in a toilet](https://hs-sbup.thehustle.co/hs-fs/hubfs/The%20Hustle%20News/Assets/Images/1684698856-httpsthdaily.s3.us-west-1.amazonaws.comfinal_size-toilet_20230731220731.webp?width=595&height=400&name=1684698856-httpsthdaily.s3.us-west-1.amazonaws.comfinal_size-toilet_20230731220731.webp) The internet’s collective sense of humor has long followed that “LOL so random” vibe. - It kinda had to; how else can you make something memorable when TikTok adds ~34m videos, YouTube adds 700k+ hours of video, and Instagram adds 1.3B images *every day*? “WTF?” moments have been central to online life for decades now — yet we’ve never seen anything like today’s creators. **Weird is the new mainstream…** … and it’s being taken to new, lucrative extremes. **Skibidi Toilet, **an animated series launched on YouTube earlier this year by user DaFuq!?Boom!, started with an 11-second video of a head popping out of a toilet and singing. More [head-scratching videos](https://www.youtube.com/watch?v=gSLGgTcvzsE) followed, in which toilets with heads protruding from their bowls seek world domination. - **How big is this thing? **Hold on to your toilets, people — DaFuq!?Boom! videos have racked up 8.7B+ views on YouTube alone. Its subscriber count? 22m+. (For context, that outduels the NBA, Harry Styles, and *every single traditional media outlet*.) - **Where does this go? **The cash-in extensions have already started — a “Toilets Attack” mobile game reached 1m+ downloads on Google Play in its first month, and a PC game releases soon. **The oddball channel isn’t some one-off thing…** … we warned you: It’s an all-new era of internet weirdness. Look at [NPC streaming](https://theconversation.com/what-the-npc-streaming-tiktok-trend-spells-for-the-future-of-gaming-and-erotic-work-210257), another viral trend with livestreamers speaking in non-sequiturs, discomfitingly staring and thrashing about, and doing things like [popping individual popcorn kernels with a straightening iron](https://twitter.com/lind_trann/status/1679379193056862208). Oh, and [making $7k+ per day](https://www.theguardian.com/technology/2023/jul/19/tiktok-npc-streaming-live-stream-pinkydoll) doing it. “LOL so random” indeed. 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