--- title: "By the numbers: Black Friday, Uncrustables, and rare coins - The Hustle" description: "Plus: Manufactured homes and Christmas trees." image: https://hs-sbup.thehustle.co/hubfs/The%20Hustle%20News/Assets/Images/1442953189-News-Brief_2021-11-28T235251.295Z.webp --- # By the numbers: Black Friday, Uncrustables, and rare coins ![Jacob Cohen](https://thehustle.co/wp-content/uploads/2021/01/IMG_5670-1-modified-768x768.png?width=48&height=48&name=IMG_5670-1-modified-768x768.png) [Jacob Cohen](https://hs-sbup.thehustle.co/author/jacob-cohen) [Jacob Cohen Twitter profile ](https://twitter.com/ImJacobCohen) Published: November 29, 2021 Updated: October 11, 2023 *Half-a-billion dollars sold! (Source: Food Dive / Smucker’s)* ![By the numbers: Black Friday, Uncrustables, and rare coins](https://hs-sbup.thehustle.co/hs-fs/hubfs/The%20Hustle%20News/Assets/Images/1442953189-News-Brief_2021-11-28T235251.295Z.webp?width=595&height=400&name=1442953189-News-Brief_2021-11-28T235251.295Z.webp) **1)** Seems like the days of trampling random 5-year-olds to get your hands on an Xbox may be moving behind us. In-store traffic at retail stores on **Black Friday** was [**down 28.3%**](https://www.cnbc.com/2021/11/27/black-friday-shopping-in-stores-drops-28percent-from-pre-pandemic-levels.html) from 2019 levels. **2) Prices for Christmas trees** will be around [**10%-30% higher**](https://news.yahoo.com/expect-pay-more-christmas-trees-181940246.html) than usual this year. A little over 10 years ago, during the recession, struggling Christmass tree farms reduced plantings — and now, years later, we have fewer Christmas trees. **3)** Unbelievable. Unstoppable. Uncrustables. **Smucker’s Uncrustables** absolutely *crust* it this past year, [**selling ~$500m**](https://www.fooddive.com/news/jm-smucker-to-build-11b-plant-for-uncrustables-creating-up-to-750-jobs/610301/) of their crustless sandwiches. The company forecasts $1B in annual Uncrustables net sales within the next 5 years. **4) Prefab is looking fab.** After shipments of manufactured homes dipped throughout the 2000s, numbers are on their way back up. There were at least [**104k manufactured houses**](https://www.wsj.com/articles/home-prices-are-surging-the-manufactured-housing-industry-sees-an-opening-11637490602?mod=hp_lead_pos7) shipped so far this year, with an average cost of $87k. **5) A rare Colonial New England coin** minted in 1652 and recently discovered in a candy tin [**sold for $350k+**](https://apnews.com/article/oddities-lifestyle-europe-boston-england-3b063e56654f444f3dcfefd90e757c70) at an auction this past weekend. The coin’s owner is a descendant of William Wentworth, an early settler of New England. Topics: [Food](https://hs-sbup.thehustle.co/tag/food) [Housing And Real Estate](https://hs-sbup.thehustle.co/tag/housing-and-real-estate) ## Follow us on social media prev next - ![Holy smokes, there may actually be a limit to Texans’ love of barbecue](https://hs-sbup.thehustle.co/hubfs/The%20Hustle%20News/Assets/Images/1244337807-httpsthdaily.s3.us-west-1.amazonaws.comfinal_size-Texas-BBQ_20230928210924.webp) ### Holy smokes, there may actually be a limit to Texans’ love of barbecue - ![Think your industry is weird? Get a load of the beaded ice cream business](https://hs-sbup.thehustle.co/hubfs/The%20Hustle%20News/Assets/Images/908447747-httpsthdaily.s3.us-west-1.amazonaws.comfinal_size-dippindots_20231002233115.webp) ### Think your industry is weird? 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