---
title: MrBeast’s raising money to go beast mode  - The Hustle
description: More food, merch, and consumer goods are coming soon.
image: https://hs-sbup.thehustle.co/hubfs/The%20Hustle%20News/Assets/Images/965053856-HS-News-Brief_2022-10-25T234350.407Z.webp
---

# MrBeast’s raising money to go beast mode

![Jacob Cohen](https://thehustle.co/wp-content/uploads/2021/01/IMG_5670-1-modified-768x768.png?width=48&height=48&name=IMG_5670-1-modified-768x768.png) [Jacob Cohen](https://hs-sbup.thehustle.co/author/jacob-cohen) [Jacob Cohen Twitter profile ](https://twitter.com/ImJacobCohen)

Published:  October 26, 2022

Updated:  October 11, 2023

The YouTube star known for his spectacle-filled segments is reportedly raising money to expand deeper into food and merchandise.

![MrBeast’s raising money to go beast mode](https://hs-sbup.thehustle.co/hs-fs/hubfs/The%20Hustle%20News/Assets/Images/965053856-HS-News-Brief_2022-10-25T234350.407Z.webp?width=595&height=400&name=965053856-HS-News-Brief_2022-10-25T234350.407Z.webp)

MrBeast’s brand is raising $150m at a ~$1.5B valuation, per [*Axios*](https://www.axios.com/2022/10/25/mrbeast-youtube-fundraising-merch-restaurants). Previously, *Forbes* [estimated](https://www.forbes.com/profile/jimmy-donaldson-mrbeast/?sh=3150bf4333d0) that MrBeast makes $54m a year.

Aside from ad dollars brought in from massive followings across content platforms, MrBeast has launched lucrative consumer brands, including:

- **MrBeast Burger,** which now delivers to 1k+ areas in the US, Canada, and the UK. It recently launched its first physical location in New Jersey — which was [mayhem](https://www.youtube.com/shorts/G_SIyqWFZg4).
- **Feastables,** a snack brand that launched in January. It’s on track to bring in “tens of millions” this year.

Other YouTube stars are following suit, like David Dobrik, whose Doughbrik’s Pizza chain is set to open in November. Notably, they will have [circular](https://www.tiktok.com/@grahamstephan/video/7133682911546707246) boxes.

Topics: [Media](https://hs-sbup.thehustle.co/tag/media)

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